[INQ. NO. 2511E04] As artificial intelligence (AI) technology accelerates, the need for AI reliability verification to ensure quality and safety is being emphasized.
SELECTSTAR Inc., an AI data and reliability specialist, participated in the SK AI Summit 2025, recently held at COEX in Gangnam-gu, Seoul, and introduced its high-quality AI data construction, sales, and reliability verification solutions.
The company’s solutions primarily target companies developing AI services for the general public. The company builds high-quality data desired by clients, processes various types of specialized data, such as copyright-free books and expert Q&A, and sells them for easy AI training.
For reliability verification, the quality and safety of Large Language Model (LLM) answers are key indicators.
LLM’s responses are evaluated for their conciseness and clarity and for whether they contain personal information leaks or risky answers. Their performance is then compared with that of the existing commercial models.

A spokesperson for the company remarked, “This is a consulting solution that verifies how to manage the ‘unpredictability’ of generative AI to a minimally controllable level. AI service companies are increasingly prioritizing high-quality data, rather than simply the vast amounts of information they once had.”
Meanwhile, SELECTSTAR is participating as the head of the data division of the SKT consortium in the government’s National AI Project, which aims to establish Korea’s own AI foundation model.
With the mission of ‘advancing the IT industry through data and making the world a better place,’ SELECTSTAR operates a platform that collects and labels data necessary for AI development through crowdsourcing.
Using its AI technology, the company provides an experience where characters call your name and interact in real time. It supplies AI technology suitable for its customers’ needs.
The company also operates an AI product business by combining data-centric AI technology and domain partnerships, serving as a key data partner for AI companies.

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