Following the flood of orders of semiconductors for big tech companies from TSMC, Samsung Electronics expects higher numbers of orders, ramping up sales efforts and local hiring.
Samsung Electronics is expanding its aggressive sales efforts to secure clients from Taiwan’s TSMC, including the recent recruitment of foundry sales staff in San Jose, California.
According to a job posting by Samsung Electronics’ U.S. semiconductor division, the company is recruiting personnel to secure new clients and expand business with existing ones, stating that its foundry business is rapidly expanding.
Samsung Electronics Foundry has recently been pursuing aggressive sales because TSMC has been unable to fully meet the demands of existing customers for advanced-node semiconductor manufacturing, leading to full-fledged spillover effects as TSMC seeks production from Samsung Foundry.

TSMC recently announced its plans to significantly increase production capacity for advanced process nodes. According to Taiwanese media, the company intends to increase its output of 2nm and 3nm semiconductors by about 20% by the first half of next year. It will also manufacture 2nm and 3nm fabs in Phoenix, Arizona and Kumamoto, Japan, with full-scale operations scheduled to begin in the second half of next year.
Samsung Electronics, during its earnings conference call last July, confirmed that “spillover effects were translating into actual orders,” stating that it had secured 2nm projects from a major cloud service providers (CSPs) and AI and high-performance computing (HPC) clients.
Following Nvidia, collaboration with Broadcom, the world’s second-largest fabless company is also increasing the likelihood of securing AI chip orders from big-tech firms. Last July, Samsung Electronics agreed to pursue a partnership with Broadcom valued at over USD 200 billion in the memory and foundry sectors by 2030.
The industry views the next two to three years as the ‘golden time’ that will determine the future of Samsung Foundry. This is because this period is when TSMC’s advanced process fabs are set to begin full-scale operation but before the foundry business of Intel in the United States and Rapidus in Japan are gaining momentum.

korean-electronics.com | Blog Magazine of korean electronics, brands and Goods



