Many Korean Firms in China Impacted by China’s Harsh Covid Clampdown

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The Korea International Trade Association Shanghai Center surveyed 177 Korean companies with business operations in China to assess the extent of damage these companies experienced during the lockdown period in key areas, including Shanghai.


The results were released on June 27 in the form of a report and it revealed that a vast majority of them, comprising 88.1%, were impacted by the measures were impacted by the measures implemented by the Chinese government, which necessitated the provision of support for affected companies to minimize losses.


The report revealed that 88.1% of the respondents experienced “financial losses or negative consequences during the course of performing their business activities.” As many as 97.4% of respondents said sales declined during the first half of this 31.4% of them said their sales plummeted by more than 50% compared to their performance a year ago. A total of 95.5% of respondents forecasted diminishing sales throughout the second half of this year.


During the first half of this year, 69.9% of respondents said they scaled down investments, while 66.7% of respondents said they are hiring fewer people, and that they anticipated the situation will aggravate during the second half of this year with 70.5% of respondents predicting a contraction of investment and 67.3% forecasting a decline in hiring. The report forecasted, “Investment and employment will likely see mounting pressure over time.”


It was also revealed that China’s harsh Covid restrictions are particularly hindering in-person business activities. A total of 16.8% of respondents were affected by movement restrictions; another 16.8% of respondents experienced difficulties in performing sales promotion and marketing activities; while 15.9% of respondents experienced logistics and supply chain disruptions.


When asked about how much their business performance has returned back to normal after restrictions were lifted, 41.5% of respondents said their business has recovered to less than 50% of pre-restriction levels; and a staggering 22.4% of respondents said their business has recovered to less than 30% of pre-restriction levels. This figure showed a big gap between manufacturing companies and non-manufacturing companies. 68.3% of manufacturing companies said their business has recovered to more than 70% of pre-restriction levels, whereas merely 28.3% of non-manufacturing companies responded they managed to reach this level, which indicates more than a double of non-manufacturing businesses are disproportionately affected compared to manufacturing businesses.


The report described, “Considerable time will be needed for non-manufacturing companies to put their business back on track as movements are still restricted and face-to-face customer service is limited despite lifting of lockdown measures in Shanghai.” In response to a question on plans to maintain business in China, the survey revealed 55.3% of respondents have plans to scale down, suspend, pull out business operations in China or relocate their business elsewhere. Only 35.9% of respondents said they intend to adhere to their original business plan and only a fraction of respondents – 7.3% – said they plan to expand business operations in China. The report also discovered Korean companies with business operations in China expect the following from the Chinese government: a) the predictability of the Chinese government’s response to the Covid pandemic, b) distribution of financial subsidies, c) tax deductions and d) discounts on rent.


Seon-young Shin, the Head of the Korea International Trade Association Beijing Center stressed, “The Korean government and relevant institutions should notify the Chinese government of the extent of damage Korean companies are experiencing and insist on the necessity of providing assistance to compensate for the loss in order to boost mutual economic cooperation.” The Head also added, “It will be a smart move collaborate with other foreign companies in China in making this request as a vast majority of foreign companies in China are experiencing similar difficulties and suffering losses our companies are experiencing.”


 
 
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Korean Companies’ Risk of Global Supply-Chain Disruptions

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Eight in ten companies are exposed to supply-chain risk

In a situation where at least eight in ten Korean exporting companies are currently exposed to the risks of global supply chain disruptions, a recently published report highlighted the importance of the government’s role in introducing more robust policies to support affected companies. It also stressed the need for companies to devise strategies to build up resilience to deal with supply chain disruptions.
The Korea International Trade Association (KITA) recently released a report titled “The global supply-chain crisis and Korean companies’ response,” which includes a survey result compiled by collecting relevant information from 1,094 Korean exporting companies.


According to the survey, 85.5% of respondents are experiencing problems stemming from supply chain disruptions. Among those experiencing problems, 35.6% pinpointed logistical disruptions, including shipping delays, and skyrocketing shipping costs as the biggest type of risk — followed by rising raw material prices (27.8%), and disruptions triggered by lockdown measures in certain regions (16.9%).
Supply chain disruptions have been a chronic issue with the prolonged Covid pandemic and the war between Russia and Ukraine. The report revealed that companies are devising ways to minimize the knock-on effects of supply chain disruptions. A total of 35.9% of respondents said they are securing alternative supply sources of key items, while 17.8% of respondents said they are building up safety stocks.
However, it was revealed that as many as a quarter of companies are inadequately prepared to respond to the ongoing disruptions, with 12.4% of respondents saying they do not have any strategies in place, and 15.3% saying that they are temporarily suspending or winding down production.
As 39.4% of affected companies identified addressing logistical challenges as the most urgently needed support required from the government, this clearly indicated that what is critically needed is securing freight space on container ships in order to resolve delays in logistics, and the provision of shipping cost subsidies. Aside from addressing logistical challenges, 20.8% of affected companies stressed the need to introduce a supply-chain early warning system, which will allow them to pre-emptively manage and respond to such risks.
Ga-hyeon Park, the Head Researcher at KITA, recently noted, “The ongoing supply chain risk is not only a complicated issue involving a wide array of issues, including the international situation, resource nationalism and climate change, but also became an issue exerting a greater influence on industries.”
The researcher also advised, “The government should focus on resolving logistical problems to overcome the risks accompanied by supply chain disruptions and support companies to build up resilience to deal with disruptions, along with its effort to strengthen year-round monitoring on potential abnormalities, which will help companies to pre-emptively respond to surfacing risks.”


 
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Trade of Goods between Korea and USA Soars to 169.1 Billion Dollars in 2021

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Marking the 10th anniversary of the signing of the FTA between the two nations

This year marks the 10th anniversary of the signing of the Korea-U.S. FTA. Trade of Goods agreement in 2011 before the ratification of the bilateral FTA, which stood at US$100.8 billion, and then soared to US$169.1 billion in 2021. This shows a 67.8% increase in trade within a decade.
For the United States, Korea accounted for 9.3% of trade of goods in 2011 before the ratification of the Korea-U.S. FTA. This figure rose to 13.4% in 2021, making Korea the second-largest trading partner for the Unites States. Korea’s exports to the United States were led by automobiles, automobile parts, petroleum products, secondary cells, refrigerators and synthetic resins, resulting in US$11.6 billion worth of trade surplus for Korea before the ratification of the bilateral FTA, increasing to US$ 22.7 billion in 2021.


Korea attracts the largest size of foreign direct investment (FDI) from the United States, and at the same time, the United States is the largest investment destination for Korean companies. After the ratification of the bilateral FTA, 22.3% of FDI to Korea came from the United States and a whopping 25.2% of Korea overseas investment went to the United States. Korea’s investments in the United States dramatically increased with a bulk of investment directed to the battery, semiconductor and e-vehicle sectors, which contributed to expanding production facilities in the United States and job creation. This also proved to be an opportunity for Korea, as Korean enterprises were able to expand their markets.
The Korea-U.S. FTA as a main contributor to strengthening cooperation in the supply- chain sector between the two countries deserves to be stressed.
Taking the semiconductor industry as an example, the two countries were able to establish a strong valuechain based on each other’s respective strengths. The United States, with its excellence in semiconductor designing on top of a foundation of a stable source of investment, and Korea, with its strengths in the manufacturing sector, established a strong value chain. A similar example can be witnessed in the battery industry sector.

Korean battery production companies and the American automobile companies are engaged in joint investments. This resulted in establishing mutually beneficial cooperative relations between Korea and the United States. It enabled Korean companies to gain a competitive edge compared to other rival countries by securing large-scale clients in advance and allowed American automobile companies to secure a stable source of battery supply.
Aside from these examples, bilateral cooperation based on the contract manufacturing organization (CMO) of medicine and medical supplies amid the Covid pandemic developed into a vaccine alliance, which is seen as another example of solidifying the supply chain.
The report released by the Korea Institute for International Trade (KITA) says, “Based on a stronger cooperative economic partnership with the signing of the Korea-U.S. FTA and expanded trade and investment, Korea rose to become a core partner in terms of supply chain for the United States.” It also added, “A strengthened cooperation in the supply chain sector between Korea and the United States is becoming ever more apparent, especially in core industry sectors, including the semiconductor, battery and pharmaceutical product sectors. The reorganization of supply chain based on mutual trust is gaining greater attention as the two countries experienced a series of supply chain crises triggered by the confrontation between the USA and China and the Covid pandemic.”
Yu-jin Lee, the head researcher at KITA, forecasted, “Future trade agreements will go beyond allowing greater access to each other’s markets and will focus on solidifying alliance from the perspective of economic security.” The researcher also said, “The United States is recently stressing solidarity with its allies and partners as the United States proposes the Indo-Pacific Economic Framework (IPEF). Korea should thus consider ways on how it can utilize the cooperative relationship between Korea and the United States made possible by the FTA between the two countries, and link it with discussions on new regional economic security alliance.” <Source: KITA>

 
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Recent Export Trends of Korea’s Mobile Phones

https://korean-electronics.com//inquirySouth Korea’s recent export trends of mobile phones revealed a 23 percent plunge year-on-year to a 16-year low last year, caused by sluggish growth in demand from China amid fiercer competition in the Chinese market.
Export volume for mobile phones amounted to $14.61 billion last year, down 23.2 percent or $4.42 billion compared with the previous year, according to the Ministry of Science and ICT and the Institute of Information & Communications Technology Planning & Evaluation.
The amount was considered the lowest in 16 years since 2002 in a time when South Korea achieved an export volume amounting to $11.36 billion for mobile phones.
The nation’s exports of mobile phones attained a record high in 2008, recording $33.44 billion and thus outpacing the existing mainstay semiconductor exports of $32.79 billion. And then exports started to fall below $30 billion in 2009, declining to $20 billion in 2017.
By region, mobile phone exports to China including Hong Kong decreased sharply by 37 percent to $4.3 billion on year last year amid fiercer competition with local rivals such as Huawei. For exports to the United States, recognized as the world’s premium phone market, it turned out that Korean exports fell by 10 percent to $5.05 billion, but the decline was relatively limited, permitting the U.S. market to replace China as the biggest market for South Korean mobile phones exports.
However, on the positive side, exports of semiconductors in 2018 grew to a record high of $128.15 billion, nearly nine times larger than exports of mobile phone exports.
Since South Korean smartphone companies appear to have suddenly lost their dominance of the world’s biggest mobile phone markets in recent years, manufacturers are forced to naturally position themselves to seek alternative tactics. These include launching new budget phone models to increase their global presence in emerging markets, and introducing high specifications such as a quad-lens camera, 5G network and foldable form factor to entice smartphone demand worldwide. (Source: KITA)

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ASEAN, Rising as a Promising Export Market for New Industries, Parts, and Materials

https://korean-electronics.com//inquiryASEAN has a population of 640 million, 12.5 times the population of Korea. The GDP growth rate of ASEAN from 2009 to 2017 is almost 5%. The proportion of the Korean exports to the Big 4 markets (China, U.S., EU and Japan) was 50.8% in 2017, decreased from 56.6% of 2007. On the other hand, the proportion of export to ASEAN increased from 10.4% to 16.6%.
ASEAN countries are rising as promising areas for export of new industrial products and parts/materials as they are intensively fostering the high-tech products, and the parts and materials industry of Korea.
In ‘Export Opportunities and Promising Items for ASEAN,’ which was presented by the Institute for International Trade of the Korea International Trade Association, electrical machines and parts in the field of new industry, machines and parts in the field of optical instruments, and parts, copper and aluminum materials, etc. are items expected to be exported to the ASEAN may be significantly more.
Increase of the local market share and stabilization of import demand, especially focusing on electric condensers, telephones, microphones, and printed circuits in the field of electrical equipment, reflectors, liquid crystal devices and laser equipment among optical instruments, and processing/crafting machines, machining centers for metal processing, and cold- formed processing machines in the machinery field are expected to help exports.
This report said that
“while the entire exports of Korea in the last year increased 1.6 times from 2009, the entire exports of ASEAN increased almost 2.3 times. Among them, exports to Vietnam, Indonesia, Myanmar (VIM), and Philippines (VIP) which have strong growth potentials increased 4.2 times and 3.8 times, respectively.”
It also added that “looking at it by item, exports of the new industry, including next-generation semiconductors, displays, high-tech new materials, etc., to ASEAN, VIM and VIP increased 3 times, 15 times, and 6.4 times, respectively. Korean companies evaluated Vietnam and Indonesia most highly in terms of export potential and investment advancement in the survey of the Korea International Trade Association.”
Jung, Gwi-il, a researcher of the Trend Analysis Center of the Korea International Trade Association emphasized that “the major countries of ASEAN have huge potential for the population and economic growth rate and are expanding political support for the industry of high-tech and parts and materials. Korean companies should realize ASEAN as a promising market for export of higher value-added items and accordingly, aggressively attack their markets based on the new industry and the field of parts and materials.”

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Korean Medical Equipment Competes Well in Europe and Latin America

https://korean-electronics.com//inquiryWith the global medical device market projected to grow at an annual average rate of 5.1%, exports of Korean medical devices, which are one of Korea’s main export items, spiked 13.6% over the previous year. In particular, Europe and Latin America where import demand is high are emerging as leading players in advanced and emerging markets.

According to KOTRA’s reports titled “Trends and Opportunities in the European Medical Device Market” and “Trends in the Latin American Medical Device Market and Strategies for Korean Companies”, the European medical device market in 2016 was worth US$ 110 billion, accounting for 28% of the world medical device market and placing second in the world. In terms of imports, Europe is the largest import market of medical devices and Europe accounts for approximately 47% of global medical device imports.

Over the past five years, Exports of medical devices expanded 21.4% to Western Europe and 15.7% to Central and Eastern Europe and these spikes are attributed to rapidly aging populations and the modernization of hospital facilities. Korea’s exports of medical devices to Europe grew 5.8% year-on-year in the third quarter of 2017. They grew explosively in Ireland (335.1%), Finland (110.9%) and Belgium (96.1%).

Europe has different market characteristics such as economic power and medical technology level by region. There is a great demand for dental devices in the Middle East and Eastern Europe where dental tourism has developed. In particular, Hungary’s imports of Korean dental implants surged 182.6% over the past two years. On the other hand, in Italy and Austria, Korea’s ultrasound imaging systems are well recognized and are holding the top position in terms of import market shares.

The Latin American medical equipment market is expected to grow 8.4% over the next five years, running to US$12.2 billion in 2016. Korea’s medical equipment exports to Latin America expanded more than 9% year on year to about US$100 million in the third quarter of 2017 with those to Argentina and Mexico surging 50% and 20%, respectively.

The export of Korean medical devices to Latin America is led by ultrasonic and electronic imaging devices and medical x-ray devices. In particular, company B, a dental X-ray company, achieved a 25% share of the digital X-ray market within five years after its establishment with its high technology and partnerships with a number of Mexican distributors. In addition, due to the characteristics of the Latin American market, where 60% of the population is overweight, portable blood pressure and blood sugar measuring devices, which can diagnose chronic diseases such as diabetes and hypertension, will be in high demand.

In the case of Central and South America, the process of acquiring medical device certification is complex and takes a long time, so it is necessary to make thorough preparations using local agents. In addition, Korean medical equipment companies need strategies to secure price competitiveness by actively utilizing Korea’s FTAs with Chile, Colombia, and Peru and complement relatively weak local after-sales service networks.

“Korean medical equipment companies are making forays into Europe and Latin America thanks to stronger competitiveness of the Korean medical equipment industry which has grown into the world’s ninth largest,” commented Yun Won-seak, head of the Information and Commerce Cooperation Headquarters at KOTRA.

Yun also suggested the direction for Korea’s medical equipment exports, saying, “It is necessary to customize export marketing by countries, demand, and sales channels mainly for promising items such as advanced medical devices that combine the needs of an aging society and ICT technologies such as ultrasonic diagnosis and dental equipment.”

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Southeast Asia’s largest online shopping Lazada to beef up Korean section

https://korean-electronics.com//inquiryLazada Group, Singapore-based e-commerce platform operator that runs shopping malls across six nations in Southeast Asia, will beef up Korean section to response to growing popularity of Korean beauty and consumer products in the region.

Because of Hallyu, the Korean Wave referring to popularity of Korean pop culture, there is high interest and demand for Korean brands and culture, said Will Ross, CEO of Lazada Crossborder in a press conference on Tuesday in Seoul.

Lazada, No. 1 shopping site in Southeast Asia which is 83 percent owned by China’s Alibaba Group, will expand strategic partnership with Korean entertainment companies and support Korean merchants in their reach to consumers in the region, he said. In Korea, Lazada already has business alliance with Genieworks, an online to offline service provider, Studio Dragon, a drama production unit of CJ E&M, and artist agency Humap Contents. The shopping site that opened in 2012 displays over 3,000 brands run by 135,000 merchants.

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Korea Trade to back $650 mn Kia Motors’ $1 bn investment in India

https://korean-electronics.com//inquiryState-run Korea Trade Insurance Corp. will back Kia Motors’ $1 billion capital investment in India to build its first manufacturing base in the world’s second most populous market through guarantees of up to $650 million.

Korea Trade Insurance recently inked a memorandum of understanding with Kia Motors to extend payment guarantee of up to $650 million. Backing from a state agency would make it easier for Kia to raise loans for its investment in India as well as recruiting builders and suppliers for the manufacturing facility.

In April, Kia Motors signed an agreement with the Indian state government of Andhra Pradesh in the Anantapur district to build its first auto-making plant in southern India. The company will construct the plant on a site of 2,160,000 square meters at a total cost of $1.1 billion. It aims to complete building the plant by 2019 and churn out 300,000 vehicles a year. The Indian factory reportedly would make smallsized sedans and sport utility vehicles tailored to the Southwest Asian market.

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Sudan as an Emerging New Market

https://korean-electronics.com//inquiryIt is the company’s first priority to target promising fields based on consideration of government policies and the current market situation in order for Korean companies to advance into markets like Sudan, which is expected to emerge as a new market. The Sudanese government is executing a five-year economic development plan by promoting manufacturing industry and attracting foreign investment after difficulties following the independence of South Sudan in 2011 and low oil prices. Currently, Korea’s major exportation items include construction heavy equipment and automobile-related products such as parts, cars, trucks and batteries. And as expectation on demand for consumption material and base material increases, promising items in future are considered to be medical devices, mechanical equipment for agriculture and stockbreeding, fertilizer and cosmetics.
Macroscopically, after oil exports taking a hit due to the independence of South Sudan that took over 75% of overall oil deposits, Sudan has been unable to overcome its reform of economic structure completely.
Microscopically speaking, due to undeveloped Internet or statistical data, it is necessary to pay close attention to the current market situation and business capability of buyers through business trips to the sites.
KOTRA revealed that it quick action would be needed to capture a share of the Sudanese market, focusing on automobile related items, medicine, mechanical equipment for agriculture and stockbreeding and cosmetics as the U.S. State Department announced its lifting of economic sanctions on Sudan, which lasted for the past 20 years.
The U.S. government announced that it would lift economic sanctions on Sudan from 12th based on its positive evaluation for their cooperation with the United States to resolve regional conflicts and the war on terror, stop hostile activities, and improve human rights. Since 1997, the United States had been pressurizing Sudan with economic sanctions focusing on restricting trading and financial transactions and freezing assets based on reasons such as terrorism support, violation of human rights and religious persecution.
However, Sudan − along with Iran and Syria − is still included in three terrorism-supporting nations designated by the United States, so exporting of weapons to Sudan is still prohibited. The possibility of exempting Sudan from the list will be separately examined.
Meanwhile, this sanctions lifting is designed to isolate North Korea diplomatically. And it is reported that Sudan has broken offdiplomatic relations with North Korea beforehand. Also, to keep Iran in check, Saudi Arabia and Israel have requested this sanctions lifting, which is positive.
Sudan has a population of 40 million according to UN DESA. And it is one of three large African markets, after Nigeria and South Africa, with 95.6 billion dollars in GDP, according to the World Bank. With its size (1.89 million km2) being No. 15 in the world, it is a strategic point connecting the Middle East and Africa. Sudan shares its border with three countries such as South Sudan and Central Africa along with the Red Sea in the south. Even though it is located in Africa geographically, its religion (Islam), culture (Islam) and trade (depending on the Middle East) show more characteristics of a Middle Eastern country. In reality, Sudan is one of few nations that have joined AD and AL simultaneously.
With this sanctions lifting, Sudan is expected to vitalize imports and exports due to restrictions on finance and foreign exchange being eased in the short run. In the longer term, foreign investment and infrastructure project development are expected to expand. For a long time, Sudan has faced difficulties such as extremely low foreign exchange, price spikes and depreciation of its own currency.
As foreign remittances become possible through financial institutions, trade invigoration is expected with transaction costs and time saved and convenience improved. So far, Sudanese companies with settlement cooperating companies in third countries such as Dubai have been able to import products because dollar remittances (in & out) through U.S. banks were impossible except for a few exceptional cases.
Foreign exchange rates and price stabilization are expected to play a role in trade invigoration. Most of major buyers of Sudan that are in KOTRA’s database have suspended their importation due to depreciation of its currency against the dollar and inflation at estimated 30% in 2017. Some buyers have postponed their settlement even after signing a purchasing contract, which gave our companies a hard time. It is expected that this sanction release will liberalize foreign exchange so that depreciation of its currency against the dollar can be stabilized. Recent rebound of its currency against the dollar reflects its expectation of sanctions lifting.
Despite recognition of the potential of the Sudanese market, overseas companies who have deferred or withdrawn their investment are expected to expand the investment focusing on promising fields. Also, as the Sudanese government is relieved from financial pressure, it is expected that investment restrictions of MDB will be released, which means vitalization of infrastructure investment in the fields of airports, roads, bridges, water resources and energy. So far, the infrastructure development within Sudan has relied on loans from China and some Arabic countries, but lately, even this has been insufficient due to low oil prices, etc.
Seong-joo Lim, the chief of trade at KOTRA in Khartoum, explained, “The Sudanese market is not unfamiliar to our companies as Daewoo group had paidattention to the value of the Sudanese market and established a firm position in wide areas such as medicine, hotels, finance, fiber and tire manufacturing with large-scale investment.” He added “Currently, Korean automobiles occupy 60% of market share while electronics and mobile phones (No.1 or 2) are doing well as major products. So even small and mediumꠓsized companies that want to advance into new markets should be encouraged to pay attention to Sudan as the recognition of Korea and Korean companies is high with influence of Hallyu, the Korean Wave, which has become popular recently.”

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Korean trade chief confident of $1tn trade this year

https://korean-electronics.com//inquirySouth Korea’s gross domestic product (GDP) in the second quarter ended June 30 grew 0.6 percent against the previous three-month period, losing steam from the surprising pickup of 1.1 percent in the first quarter as overall manufacturing activity stayed subdued except for semiconductors and petrochemicals.

According to second-quarter preliminary data recently released by the Bank of Korea, the country’s GDP totaled 386.6 trillion won ($344.3 billion) in the April-June period. The figure was unchanged from the headline number released in late July.
Against a year-ago period, the GDP grew 2.7 percent in the second quarter, slowing from 2.9 percent gain in the first quarter.
The string of data released recently – the biggest jump in inflation in more than five years, still-robust exports and slowed growth – underscored instability in the recovery pace.

Overseas shipment in the second quarter contracted 2.9 percent on quarter, reversing from 2.1 percent gain in the previous quarter as automobile shipment to China sharply dropped due to Beijing’s retaliation against Seoul’s installation of a powerful U.S antimissile battery. The figure was revised up slightly from 3.0 percent fall in July.

Imports also shrank by 1.0 percent due to reduced crude oil import. Manufacturing output fell 0.3 percent on quarter. The domestic demand showed improvement amid expectations for the new government’s promise to increase income and hiring.

Private consumption rose 1.0 percent on quarter in the biggest gain in six quarters. Facilities investment surged 5.2 percent on quarter and 17.3 percent on year due largely to expansion in chipmaking facility.

Construction investment also edged up 0.3 percent, compared with 6.8 percent gain in the first quarter.

Gross corporate investment rate was 31.5 percent, up from 30.5 percent in the first quarter and highest since the second quarter of 2012.

 

 

By sector, agriculture and fisheries output fell 1.1 percent, manufacturing 0.3 percent, and construction 1.3 percent. Service output accelerated by 0.8 percent, reflecting a slight recovery in consumer demand.

Gross national income in the second quarter after seasonal adjustment shrank 0.6 percent from the previous quarter to 401.6 trillion won due to a sharp rise in dividend payment made by local firms to offshore investors. The final figure was revised down from 403.5 trillion won in July.

The share of gross saving against GDP slightly declined to 35.7 percent from 36.9 percent in the first quarter as private expenditure grew 2.3 percent, faster than an increase of 0.4 percent in disposable income.

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