An Expectation of Export Expansion on Iran Market

Up to 70.4 percent of Korean trading companies are expecting that their exports to Iran will expand when the international community’s economic sanctions on Iran are relaxed, while 30 percent of them are anticipating that the increase will be more than 50 percent.

This was quoted from the on-site survey result of 300 participants who took part in the “Presentations on the Outcome of Nuclear Talks with Iran and Sanctions on Iran” which was jointly hosted by the Korea International Trade Association and the Korea Strategic Trade Institute.

The trading companies expressed their expectations about Iran, the largest car market in the Middle East and the 4th largest oil producer, by responding that they were interested in making inroads into the automobile (30.3%) and petrochemicals (29.2%) sectors when the sanctions against Iran are eased.

In addition, to the question regarding the recent trend of exports to Iran, 42.1 percent of the respondents said the export volume was declining and 34.7 percent of them pointed to the buyers’ payment difficulties due to currency problems in Iran as the cause of the decrease in exports. On the other hand, it appeared that the tentative deal on Iran’s nuclear issue agreed on April 2 has not led to immediate trade expansion since 71.2 percent of the respondents said there was no change in terms of Iranian buyers’ movements.

Meanwhile, Korean exporters expressed excitement and concerns about the Iranian market at the same time. Of the respondents, 32.5 percent said increasing competition would be a possible factor to hinder the trade after the elimination of sanctions. Another 32.5 percent of the respondents chose the possible reimposition of sanctions on Iran due to Iran’s failure to fulfill the nuclear agreement. The uncertainty of the future outlook of sanctions on Iran was selected as the biggest bottleneck in trade with Iran.

Kim Chun-sik, head of the Trade Promotion Group of KITA said “The nuclear deal agreed on April 2 is rather a draft for the final agreement. Therefore, Korean exporters to Iran are required to pay close attention to the outcome of the negotiations until June 30. KITA will try to promptly deliver the results of the talks and information on Iran’s market trends in association with the Ministry of Trade, Industry and Energy (MOTIE) and the Korea Strategic Trade Institute (KOSTI)”. Regarding the difficulties of issuing the Confirmation of Unprohibited Trade and Investment brought up by the exporters, an official at KOSTI said “We will try to minimize the difficulties by positively reviewing the feedback from the exporters.”

 
 
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Realizing the world’s best inline extrusion mold pattern technology in a saturated market

[INQ. NO. 1508E25] Raygen was established in 1981 as a specialized manufacturer of Thin Film Transistor-Liquid Crystal Display (TFT-LCD) Back Lights supplied to LG Display and Samsung Electronics. As TFT-LCD cannot emit light by itself, it requires a Back Light Unit (BLU), and light guide plates are an essential component of the BLU. Since 1999, Raygen has developed light guide plates, the core components of TFT-LCD BLU, by combining precision mold technology with know-how in injection molding.

The company is supplying BLUs for TVs, monitors and notebook computers to LG Display and exporting light guide plates used in the BLU to Samsung Electronics, domestic BLU companies and the Chinese market. It has three operation divisions (Waegwan, DKC, and Anseong) at home alone and is experiencing stable growth by recording KRW 10 billion in annual sales by installing and operating a research center and establishing overseas subsidiary companies.

https://korean-electronics.com//inquiry The name of the company, Raygen, is a compound word formed from the words “ray” (light) and “gen” (generate), and it connotes a firm will to change itself at the speed of light and realize customer satisfaction for generations. When the company decided to develop the new technology, the domestic light guide plate market was saturated. As competition in the existing light guide plate market intensified in the wake of universalized technology, not only domestic companies but also firms in China and Taiwan proactively made inroads into the market and put pressure on prices.

Raygen

Raygen felt the need to gain a new competitive edge in the light guide plate industry. Meanwhile, venture companies were requested to differentiate technology for the purpose of acquiring a growth engine for new business and securing the power of decision on components. However, a lot of money was requested to develop one advanced technology in the component material industry.

Agonizing over what to do, Raygen found an opportunity in a public project to develop component material technology. The company realized that it needed to develop technologies that could not be easily imitated by others in order to gain a competitive edge in the market.

Raygen made a success in developing hybrid complex pattern extrusion light guide plates with high-intensity and organic light-emitting diodes by implementing roll stamping (HTPM) technology and inline extrusion pattern molding technology. Light guide plates are a core component of BLU, the light source of LCD, and it is a place facing the path of light. As the path of light can continue only when a medium changes, there is no change in path in the light guide plate.

At that time, light guide plate patterning technology made it possible for the light projected into a light guide plate through formation of a patterning medium to be scattered on the surface and visually detected toward the panel. As a result, the thickness of a light guide plate determines that of an LED TV, and the patterning technology that forms a medium has an effect on the image quality on the screen.

Raygen_1

Raygen decreased the thickness of existing light guide plates from 3mm to 2mm through the use of inline extrusion pattern molding technology and roll stamping patterning technology while realizing high intensity. The brightness of the LCD surface, referred to as luminance, is influenced by pitch, the interval between pixels, and higher intensity for clearer and brighter displays. Generally speaking, if the thickness of a light guide plate is decreased, luminance is reduced by 8%, but the inline extrusion pattern molding technology developed by Raygen enabled the domestic BLU market to catch two rabbits – high intensity and ultrathinness.

Man, Machine, Material and Method (4M) is cited as the reason for scattering in the course of manufacture. These four elements need to be thoroughly managed to manufacture quality products. However, the company faced difficulties in each and every process of production. The production of hybrid pattern extrusion light guide plates was dotted with a series of new attempts, from basic designing to manufacturing. A gap between an originally planned device and actual application to production lines resulted in a relapse into a previous process on a frequent basis, and problematic supply and demand made it necessary to visit various suppliers and set the case. The company was pressured to establish a new process within two years and develop the world’s most advanced technology.

However, the difficulties would not have been overcome without the help of hard-working researchers of Raygen. Although they had to do arduous jobs in a base light guide plate extrusion center where the room temperature was as high as 50°C and repeat the same process over and over again for two years, no one on the research team fell behind. Rather, in the course of exploring new processes and detecting new problems, they became more confident that they were the only ones who could make it a success. Perseverance and confidence in advanced technology on the part of the researchers eventually led to successful development.

Optical patterns are required to industrialize base light guide plates through the inline extrusion pattern molding technology. As for the patterning technology, an existing silkscreen method and a razor printing method were universally used, but Raygen implemented a more sophisticated patterning through a new process technology known as roll stamping. When the thickness of a light guide plate is decreased, pitch is relatively widened.

Accordingly, the pitch (line width) needs to be reduced as well when the thickness of a light guide plate is reduced. The company decreased the pitch of a light guide plate from 300μm to 70μm through the formation of roll stamping patterns. It broke the rule that a thinner panel inevitably results in an absence of luminance.

There is a saying that “Opportunity belongs to the person who prepares for it.” Raygen adopted a method for inducing investors and clients by establishing an independent technology, instead of developing technology with the help of investors and clients like other companies that take part in public projects. The company had that much confidence in its technology. For instance, when it developed the inline extrusion pattern molding technology for the first time in the world, LG Display and Samsung Electronics, to which Raygen supplied parts, gave it a love call after reading an article on the technology in Electronic Times. Raygen gained trust from consumers and companies with prepared technology instead of inducing funds based on an abstract vision or persuasion.

The Roll Stamping (HTPM) technology that Raygen developed in the course of a material component technology project has been successfully industrialized, and the company has delivered components and test products worth KRW 3.6 billion to LG Display. It also generated KRW 53 million worth of sales to Sharp in Japan and SDC in Samsung based on the inline extrusion pattern molding technology. The company is expected to create synergy in realizing thin, light and clear image quality through the combination with roll stamping technology in the future.

As more diverse industries have come to use back lights, the light guide plate industry is expected to play an active role not only in the display sector, including notebook computers and TVs, but also in the auto, ship, airplane and lighting sectors. As the LED lighting market is expected to record growth as high as 74.6% until 2015, it has a bright future in terms of increased demand. However, intensified competition in the industry and frequent changes in the display market pose a challenge to the company on a continual basis. Still, Raygen has a bold vision for securing a continuous growth engine in innovative materials and advanced light guide plate production in the TFT-LCD back light industry through the transition of existing PMMA extrusion resins into MS resins.

Since 1981, when Raygen achieved success in developing electro-molding technology for the first time in Korea, it has grown into a little giant equipped with three operation divisions in the component material industry over 30 years. It is the result of continuous efforts to explore new business areas and develop independent technologies despite ceaseless changes in the market and intensified price competition against overseas royalty technologies. The corporate philosophy on the development of human resources and technological competence on the part of Raygen are continuously evolving into the growth engines of the display industry for the future.

 
 
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Electric components

Best Products from Chungbuk, Korea

[INQ. NO. 1508E24] Established in 1996, Woori Industrial System began its business with production of trip coil assy, the essential part of breakers, and it expanded its business into the telecommunication industry in 2000. Since then, it has been overcoming many challenges and accomplishing notable outcomes including maintaining business relationships with 50 companies in 30 nations, including Korea.

https://korean-electronics.com//inquiry Thus, Woori Industrial System is now regarded as a valuable manufacturer of electric components part in the world, under its brand, “Pownix.” Also recently, it has signed a contract with a partner in America, in which the company confirmed its right of exclusively supplying circuit protection breakers, and DC contactors to the region. Already, the company has satisfied customers in the region with quality, prices, and delivery date.

Electric-components The global business partners include Power-One, Emerson, Delta, Eltek, and Ge Energy. The company is expanding the export amount especially to Asia regions. The current hot items, which leads the company’s efforts to raise its global market presence ratio, include molded case circuit breakers (MCCBs), circuit protectors, miniature circuit breakers (MCBs), earth leakage circuit breakers (ELCBs), AC magnetic contactors, thermal overload relays, DC contactor relays, and fuse holders.

 
 
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LED-light power bank

Best Products from Chungbuk, Korea

[INQ. NO. 1508E23] Founded in 2000, Newhansys has recently unveiled a prototype of LED-light power bank called “New Ssun” and it won high favorable responses among potential buyers when carrying out market research in local market.

LED-light-power-bankhttps://korean-electronics.com//inquiry Base on such confidence, Newhansys designed a concept of New Ssun Minira, to be released soon. That product is a combined product of subbattery (the so-called power bank) and LED, designed with a form of all-inone. Once, the charging through electricity supply from general adapters or solar light (by using a panel), it can perform the role of a so-called LED-light power bank that can power not only mobile phones, but also LED. With the size of a Galaxy Note, it is already highly expected to create a sensation in the industry and related sectors.

From the initial stage of its business, Newhansys has specialized in developing and manufacturing eco-friendly, price-competitive electricity products including portable auxiliary batteries, portable charging voltage/current measuring instruments, residential electricity rate indicators, and small solar panels. Of special note, in 2008, it has uncovered its ambitious outcome of portable auxiliary batteries and measuring instruments, following its prior move of releasing a circuitbreaker type of real-time electricity charges indicators and alarm device.

 
 
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Database security solution

[INQ. NO. 1508E18] Established in 2001, Warevalley has grown rapidly to take number one Market Share in Korea and expanded internationally to work with more than 3,000 worldwide customers. Warevalley offers essential technologies for database users – such as database management, database access control, database encryption, and database vulnerability assessment.

Database-security-solutionhttps://korean-electronics.com//inquiry Warevalley recently unveiled its latest database security solution, marketed under the brand of “Chakra Max,” which is designed to protect databases which are important assets of companies. The basic security method of Chakra Max is to control users’ database accesses by privilege level. It sets up access privileges of application servers and DB users causing in/ out data flows of databases. It allows valid transactions and blocks invalid transactions.

Chakra Max can process work approval through the SQL execution privilege according to the organizational policy and apply limitation to data reading privilege by masking key data such as personal information before supplying them to users. Furthermore, it provides a function to simulate data before and after change in case SQL is executed to modify databases.

All traffic information and user identification information are monitored in real time by administrators and saved as auditing data. In this way, Chakra Max ensures integrity of the saved auditing data and the Chakra Max policy management history and protects them safely. Further efforts for developing technologies that can manage databases more securely and conveniently are creatively underway.

 
 
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Bluetooth device

[INQ. NO. 1508E17] Established in 2001, APET has recently started pioneering overseas markets with its advanced highly competitive Bluetooth device. While the conventional Bluetooth devices are focused on expensive and passive, APET’s Bluetooth device brand “SOAP” is focused on outdoor activity emphasizing casual style.

https://korean-electronics.com//inquiry Operating overseas sales networks including offices in the United States, Japan, China, Taiwan, Singapore, and Malaysia, APET will further provide its valued customers with its high-quality systems based on world-leading technology. Now, APET is doing its utmost to be responsible for Bluetooth’s best-quality level, and to fully satisfy all of its customers’ demands such as quality, delivery date and prime cost.

Bluetooth-device

 
 
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Black box

[INQ. NO. 1508E16] MiDong Electronics&Telecommunication has committ ed itself to research, development, production and distribution of Drive recorder since its foundation in 2009. The company has early launched brand of Urive in 2010 in the country and achieved recognition of product competitiveness and brand power based on the domestic market as it had No. 1 sales record of black box in 2011 under the consistent products line-up, reliable products and the satisfying customer service.

https://korean-electronics.com//inquiry Furthermore, the company is leading the black box market with the introduction of new technology and design. The core technologies from the company include Advanced Driver Assistance System (Digital Image Processing Technology, Lane Departure Warning System, Car Rear-End Collision Warning System and Back Parking Assistance System) and Video/Audio Compression in Multi-Channel, Motion detection, GPS and Collision Sensing. Applying these technologies and combining them with the product, the company has developed and produced black boxes with the world’s highest performance and quality.

Black-box In current years, the company is making its efforts mainly for developing some products such as integrated some of ADAS(Advanced driver assistance system) into the Drive recorders. The company’s latest black box model Urive Albatross􀀀 has high resolution LCD(800×480) while boasting 3.5inch wide touch LCD. Two sensors are embedded for the brand – shock sensor-parking mode and G sensor-driving mode. And services of voice information and up to 64GB of micro SD card are ensured.

 
 
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Wall mount portable PA system

[INQ. NO. 1508E15] Karak Electronics was founded in 1977 as a manufacturer of electronic components. Karak Electronics develops and sells total PA system solutions including hardware such as amps, digital network devices, and speaker systems as well as software. The company also makes digital and analog amplifiers and peripherals such as microphones, accessories, source devices such as CD players and decks, and mixers.

wall-mount-portable-pa-systemhttps://korean-electronics.com//inquiry With over 38 years of experience in the PA system industry, Karak offers an extensive line of popular products including the class-D PA amplifier system. This unit operates not only on IP-based networks but feature appealing designs and efficient interfaces. There are over 10 specifi c models, or the user can send in custom specifications which can be used to create a one-of-a-kind system.

The wall-mounted portable PA system (Ceiling Power Amplifier), which can make you more competitive in the market, is composed of two parts – the one is a power amplifi er, KCA-60 (60W), KCA-120 (120W), KCA-240 (240W) and the other part is a pre-amplifier(KWM30H-hanging on the wall and KWM30E- embedded in the wall). The power amplifier will be installed on the ceiling of a room and the pre-amplifi er can be mounted on or embedded in the wall or front desk for control. This portable PA system is widely used in coffee shops, restaurants, small shops and offices.

 
 
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Korean companies pursue rich opportunities in Europe

Some numbers of Korea’s leading consumer electronics makers are sett ing their sights on the forthcoming IFA 2005, to be held in Germany from September 4 to 9, with the aim to affi rm their competitiveness witnessed in Korea and non- Europe regions.

The global top-profile fair has great meanings for Korean companies to use it as a barometer for their market leadership in the European region. They will also strive to grasp the advanced trends of consumer electronics areas in global advanced regions. They are passionate in leading the global overall current trends of pursuing diversity, effectiveness, sustainability and, of course, elegant design and smart functionality.

IFA-2015

Korean companies will confirm the competitiveness again of the solutions presented in previous versions of that fair in such specific areas of TVs, car media, display and projectors, components and equipment for electrical appliances, electric domestic heating systems, home entertainment, home networks, the Internet, large household appliances, media, PC hardware and software, small electric domestic appliances, telecommunication networks, refrigerators, air conditioners, etc.

Such products are equipped with strengthened smart functions, which enable convenient sharing of contents among various kinds of home appliances, and seek ideas from newer productive demands on the live site to be further equipped with more innovative design and function and thereby contribute to the benefits of global consumers. Apparently attracting 240,000 participants, and 1,538 companies, the giant consumer electronics fair will surely offer an invaluable opportunity for Korean companies to seize and share great ideas among those companies and participants.

 
 
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Smartphone photo printer

[INQ. NO. 1508E14] Prinics is a manufacturer of photo printer for Apple & Android™ device and its accessories. Prinics was established in 2005 with the vision to be the “World’s No. 1 photo printer,” and since then it has been doing its best to produce top quality digital photo printers and continue to do so.

Smartphone-photo-printerhttps://korean-electronics.com//inquiry

Prinics develops its own engine and simplifi ed all-in-one cartridge. Because of this technology and ability it has, it obtained patents from Korea, the United States, China and Japan. Prinics is the world first MFi (Made for iPod touch, iPhone and iPad) licensee of smartphone photo printers and it also has a PictBridge license for digital camera printing.

Prinics is constantly making new developments to ensure that you are always provided with the most convenient and latest features in photo printing so that you have the best photographic experience.

Prinics ‘s Bolle Photo Advance is the easiest smartphone photo printer which enables one to connect phone and printer wirelessly through Wi-Fi, Wi-Di and NFC. It both supports Apple and Android and free downloadable app is available on the Apple Appstore and Google Play Store. You can enjoy taking, decorating, editing and printing photos with Bolle Photo Advance printer and application. Since April 2011, Bolle Photo printer has been sold worldwide.

 
 
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